User – Using tracking tags

If you are sharing your links in a lot of different ways and places (email, facebook, twitter, advertising, etc.), it’s a good idea to tag these links so that you can identify where your traffic is coming and determine which methods are the most effective for you.

Out of the box, MDC DOT shows you analytics on your visitors. Because we are only tracking certain websites, we cannot show how they got to your tracked pages is not available. By using different tracking tags when you share your links around the web, you can see where your pageviews are coming from.

This is different from identifying the pageviews of known contacts. To learn how to do that, click here.

How to use a tracking tag

Here’s an example of a URL with a tracking tag:

http://website.com/webpage/?sourceid=sourcename

“http://website.com/webpage/” is the link without a tracking tag.

?” begins the tracking tag.

The portion of the URL after “?” can be anything you like. It does not have to be formatted like this: sourceid=sourcename. The source name is there to help you distinguish your sources.

For example, you might use one of these if you have an ad on facebook:

…webpage/?sourceid=facebook

…webpage/?facebook-link

Or if you have multiple ads, you may want to distinguish your URLs like this:

…webpage/?ad=facebook1

…webpage/?ad=facebook2

…webpage/?ad=facebook3

You can put the tracking tag at the end of any of the URLs available to you through the MDC DOT app under MY LANDING PAGES AND MATERIALS.

You can also use shortened URLs and subdomains.

NOTE: Please do not cloak/mask the URLs as this breaks the tracking.

  • Go to MY STATS
  • Click on the WEBSITES tab
  • Open PAGES VIEWED
  • You will be able to see your pages viewed by source

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For more information about MY STATS and PAGES VIEWED, click here.